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Whole Food Market Essay

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Below is an essay on "Whole Food Market" from Anti Essays, your source for research papers, essays, and term paper examples.

AUSTRALIA

WHOLE FOODS MARKET
MARKETING STRATEGY
IN AUSTRALIA


Table of Contents

1.0 Executive Summary of the Analysis       2
2.0 Introduction       3
2.1 Introduction to Australia       3
2.2 Introduction and background of Whole Foods Market     3
3.0 Global marketing Environment Analysis       4
3.1 Australian Politics, Rules and Regulations       4
3.2 Australian Economic Environment       4
3.3 Australian Society and Culture       5
3.4 Australian Technology       5
4.0 Global Competition Analysis             5
4.1 Primary Competition       5
4.2 Secondary Competition       6
5.0 Entry Strategies Discussion and Evaluation       6
5.1 Entry Strategy Selection and discussion       7                                       6.0 Whole Foods Market market analysis and segmentation       7
7.0 Global Marketing Mix Strategies           7
7.1 Product Strategy       7
7.2 Price Strategy       8
7.3 Promotion Strategy       8
7.4 Place Strategy           8
8.0 References       9
9.0 Appendices     10
                                                 

1.0 Executive Summary of the Analysis
Whole Foods Market, Inc. (Whole Foods Market), incorporated on August 15, 1980, is a natural and organic foods supermarkets. Whole Foods Market offers a range of natural and organic products with focus on perishable foods. The Company’s product selection includes produce, seafood, grocery, meat and poultry, bakery, prepared foods and catering, specialty (beer, wine and cheese), coffee and tea, nutritional supplements, vitamins, body care, floral items, pet products and household products.
The economy of Australia is one of the largest capitalist economies in the world with a GDP of US$1.57 trillion. Australia's total wealth is 6.4 trillion dollars. In 2011, it was the 13th largest national economy by nominal GDP and...

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"Whole Food Market". Anti Essays. 9 Dec. 2018

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APA Citation

Whole Food Market. Anti Essays. Retrieved December 9, 2018, from the World Wide Web: http://parimatchstavki7.com/free-essays/Whole-Food-Market-599568.html