A popular radio station in Canada is under fire — pun intended — for reducing $5,000 in cash to a pile of ashes on Friday as part of a publicity stunt. The contest, “Bank It or Burn It,” run by 90.3 AMP Radio in Calgary, asked listeners to weigh in through social media on whether the stacks of bills should go to a lucky listener or be set on fire. Morning cohosts Katie Summers and Ryan Lindsay say they were left with no choice but to follow through when 54 percent responded with the hashtag “#BURN” via text.
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“This city made a conscious decision, and we had to stick with what they said because that's what we said we were going to do,” Lindsay tells CTV News. On the air Monday morning, he scoffed at critics who say the money should have been donated to a charity, saying they wouldn’t have donated the cash anyway had they won it. “So many spend so much time b----ing and complaining, instead of voting,” he said, “that this is the outcome.”
The contest continues this week for a second and final round, this time with $10,000 on the line. But if the outcry so far is any indication, this vote to be announced on Friday could go much differently.
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“I just wanted to let you know that you guys make me sick,” one call-in listener declared on Monday, echoing the sentiment that had been building throughout the weekend. On Facebook, hundreds of commenters have weighed in, many expressing anger. “Disgrace. Absolute…disgrace, this makes me embarrassed to live in this city,” wrote one critic. “I hope AMP literally burns for this. Words can't explain my disgust.” Another took Lindsay’s explanation to task, noting, “Calgary voted?? Sorry that’s not an argument considering the contest shouldn't have existed in the first place. AMP's fault.” A slew of tweets say the burning of the bucks was “stupid,” “dumb” and...