Rhetorical analysis - The art of persuasion
The goal with the analysis is to find the intention of the writer.
- What is it aiming for?
- Whats the purpose of the speech?
The goal is also to find the function of the text.
- What is it trying to make us do?
- Vote, pay etc.
It is important to look at the circumstances around the speech.
When looking at the intention of the speech, we must look at the rethorical pentagon >>>>
If one these functions is changed the whole pentagon is changed, ex. Marthin Luther King Jr. or Mahatma Gandhi.
The more we know about the reader the better our speech will be as we will be better to persuade them.
The language is the way that it effects the reader.
Symbols, Words, Quotes etc creates the effect on the reader
The topic is what we try to identify what the speech is debating
The circumstances is everything around -- For an example - Marthing Luther King Jr's speech was in a time with segregation.
You interpret that the writer uses the joke to show himself as funny and easy-going/ Klog, kan sin forhistorie, ved hvad han taler om.
- To inform - at informere
- To delight - at fornøje
- To persuade - at overbevise
At text will typical have more than only one function - Texts with only one function are very rare - It might have a main function or purpose, but there will be other functions in the text that will be noticable.
You analyse that joke has the quality of being funny/Troværdighed, seriøsitet
What do you have to look for and that kind of quality does the speech have - Is it funny or boring?
You observe a joke in the text/ Marthin Luther King Jr. tale med Lincolns citat.
Dvs. at for hver retoriske virkemidel der er, så kan man analysere det på 3 niveauer.