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Pixar Case Analysis

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Pixar is an American computer animation film studio based in Emeryville California the Pixar studio has earned twenty-six Academy Awards, seven Golden Globes, and three Grammy Awards, among many other awards and acknowledgments it’s best known for its CGI-animated feature films. Pixar began in 1979 as the Graphics Group, part of the Computer Division of Lucasfilms before Apple Computer acquired it in 1986, then in 2006 Disney bought Pixar at a valuation of $7.4 billion; the transaction made Jobs the largest shareholder in Disney, with this investment Pixar produced twelve new feature films, but it all began with Toy Story in 1995, followed by A bug’s life in 1998, Toy Story 2 in 1999, Monster Inc. in 2001, Finding Nemo in 2003, The Incredibles in 2004, Cars in 2006, Ratatouille in 2007, Wall-E in 2008, Up in 2009, Toy Story 3 one of their highest-grossing animated film of all-time in 2010, and Cars 2 in 2011. In the following reading will provide a problem regardless to Pixar, analyze the problem, the company and finally to come up with several solutions or alternatives to improve the Pixar company situation.


Several companies that produce 3D animations movies or 2D animation movies similar Pixar like start new projects or come up with a lot of material without a budget or a good production team and the problem with this, its that the characters inside the animated movie lose their meaning, emotion, feeling they don’t have the same imagery to show and create to love the characters like the characters in Toy story, Lion king, Nemo, etc. The companies start to deal with a lot of money problems.


Pixar has great facilities to offer, they have the technology, group of employees, human resources, leadership, networking, name, experience, history, creativity to make great things.
  * Technology is not everything if you want to sell or show a product, what makes different a product or and image it’s the story behind it Pixar...

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"Pixar Case Analysis". Anti Essays. 13 Dec. 2018


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