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Motorola, Inc.: A Business Analysis Case Study

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Motorola, Incorporated is the international leader in wireless broadband, and automotive communication technologies and electronic products.   Motorola, Inc. has been inventing communication and electronic devices since the late 1920s.   Even though Motorola, Inc. has been a major player in the electronic and communications fields, they have had outstanding threats and opportunities externally.   Motorola, Inc has much notable strength, in such areas as its branding strategies, innovativeness, and customer focus.     Motorola, Inc also has weaknesses such as customer displeasure with their products and faulty equipment.     Motorola, Inc has many advantages and disadvantages to their strategic options.   However, there are a few things that they need to improve to make sure that they continue to remain a competitor in the communication and electronic industries.  

Motorola, Inc.: A Business Analysis Case Study
Motorola, Inc has been a major contributor to the communications and electronic industries.   Over the years, Motorola, Inc has been known to have many first in its 80 plus years of business.   Motorola pioneered mobile communications over the years.   They were the first to have communication equipment on the moon and created the first commercial handheld cell phone.   One of the opportunities that helps start Motorola, Inc was when founders Paul V. Gavin and his brother, Joseph Gavin incorporated “Galvin Manufacturing Corporation”, which is the company that founded Motorola, Inc.   They were able to acquire a battery eliminator operation from a new storage battery firm, named Stewart Storage Battery Company in 1928.   This product was a major breakthrough for the Gavin Brothers due to the fact that they used the battery eliminator as a blueprint for their invention of the car radio in 1930, followed by the creation of Police Car Radios and home radios in the late 1930s.   After the creation of car and home radios, Motorola, Inc had many other...

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