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Marketing Research Analysis

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Frequency Table

1.
Gender of respondent |
| Frequency | Percent | Valid Percent | Cumulative Percent |
Valid | Male | 20 | 44.4 | 44.4 | 44.4 |
| Female | 25 | 55.6 | 55.6 | 100.0 |
| Total | 45 | 100.0 | 100.0 | |

2.
Age of respondent |
| Frequency | Percent | Valid Percent | Cumulative Percent |
Valid | Below 18 | 10 | 22.2 | 22.2 | 22.2 |
| 19 to 29 | 33 | 73.3 | 73.3 | 95.6 |
| 30 to 50 | 1 | 2.2 | 2.2 | 97.8 |
| 51 and above | 1 | 2.2 | 2.2 | 100.0 |
| Total | 45 | 100.0 | 100.0 | |

3.
Where do respondent stay |
| Frequency | Percent | Valid Percent | Cumulative Percent |
Valid | North | 26 | 57.8 | 57.8 | 57.8 |
| South | 8 | 17.8 | 17.8 | 75.6 |
| East | 9 | 20.0 | 20.0 | 95.6 |
| West | 2 | 4.4 | 4.4 | 100.0 |
| Total | 45 | 100.0 | 100.0 | |

4.
Occupation of respondent |
| Frequency | Percent | Valid Percent | Cumulative Percent |
Valid | Professional | 7 | 15.6 | 15.6 | 15.6 |
| Non-professional | 4 | 8.9 | 8.9 | 24.4 |
| Student | 33 | 73.3 | 73.3 | 97.8 |
| none of the above | 1 | 2.2 | 2.2 | 100.0 |
| Total | 45 | 100.0 | 100.0 | |

5.
Respondent income range |
| Frequency | Percent | Valid Percent | Cumulative Percent |
Valid | Above 5000 | 3 | 6.7 | 6.7 | 6.7 |
| 3001-5000 | 1 | 2.2 | 2.2 | 8.9 |
| 1000-3000 | 13 | 28.9 | 28.9 | 37.8 |
| Below 1000 | 28 | 62.2 | 62.2 | 100.0 |
| Total | 45 | 100.0 | 100.0 | |

6.
How often do respondent eat fast food |
| Frequency | Percent | Valid Percent | Cumulative Percent |
Valid | Very often | 6 | 13.3 | 13.3 | 13.3 |
| Often | 8 | 17.8 | 17.8 | 31.1 |
| Sometimes | 28 | 62.2 | 62.2 | 93.3 |
| Never | 3 | 6.7 | 6.7 | 100.0 |
| Total | 45 | 100.0 | 100.0 | |

favourite restaurant of respondent |
| Frequency | Percent | Valid Percent | Cumulative Percent |
Valid | Burger King | 6 | 13.3 | 13.3 | 13.3 |
| McDonald | 20 | 44.4 | 44.4 | 57.8 |
| KFCs | 7 | 15.6 | 15.6 | 73.3...

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MLA Citation

"Marketing Research Analysis". Anti Essays. 15 Dec. 2018

<http://parimatchstavki7.com/free-essays/Marketing-Research-Analysis-586590.html>

APA Citation

Marketing Research Analysis. Anti Essays. Retrieved December 15, 2018, from the World Wide Web: http://parimatchstavki7.com/free-essays/Marketing-Research-Analysis-586590.html