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This article was downloaded by: [Universiti Teknologi Malaysia] On: 10 April 2014, At: 20:57 Publisher: Routledge Informa Ltd Registered in England and Wales Registered Number: 1072954 Registered office: Mortimer House, 37-41 Mortimer Street, London W1T 3JH, UK

Services Marketing Quarterly
Publication details, including instructions for authors and subscription information: http://www.tandfonline.com/loi/wsmq20

The Influence of Customer Experience Quality on Customers' Behavioral Intentions
Hyunsik Kim & Beomjoon Choi
a a b

College of Business Administration, Hallym University , Gangwondo , South Korea

College of Business Administration, California State University , Sacramento , California Published online: 12 Sep 2013.

To cite this article: Hyunsik Kim & Beomjoon Choi (2013) The Influence of Customer Experience Quality on Customers' Behavioral Intentions, Services Marketing Quarterly, 34:4, 322-338, DOI: 10.1080/15332969.2013.827068 To link to this article: http://dx.doi.org/10.1080/15332969.2013.827068

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